E-mails and social media are a wonderful (and easy!) way to share information about your event, but the best strategy is to use them in conjunction with flyers, posters and marketing through media outlets:
- Create a flyer using our template or design your own like this school did.
- Calling all artists! Organize a poster contest and recognize the winner at your event. Put the posters up around your school or club.
- Media outlets may include local tv or radio stations, town newspapers, school newspapers and blogs. Take advantage of our template press releases (see attached) and, if your school has a marketing class, ask the teacher and students to help promote your event. Perhaps teachers can assign it as a special project for extra credit!
If you have a fundraising page, don't forget to share it in all of your promotional materials! Take time to personalize it with pictures and text so it's extra special.